Hot Advertising Idea for 4th Quarter!

[display_podcast] Every Door Direct Mail (EDDM) is a great new way to do direct mail at a low cost.  Whether you are an experienced direct mail advertiser or new to direct mail, the United States Post Office program is a great way to save money or get into direct mail...

Throwing Money Down A Dark Hole?

Not caring about the effectiveness of your advertising usually means you are wasting money. The efficiency can be measured best on the Internet, but mass media advertising can also be tracked through your Internet site. The aim of advertising is either increase in...