by mark | Aug 19, 2009 | Advertising Tips
The importance of Gathering Data to Make Media Decisions The spring radio Arbitron is out! Arbitron is the official rating service of the radio industry. Has any radio station offered to show you the numbers? After all, wouldn’t you like to know what you are paying...
by mark | Aug 19, 2009 | Advertising
What are they? Viral videos are short video clips posted on popular sites like YouTube, Yahoo, or MetaCafe. Typically, their purpose it to inform, entertain, or promote. Done properly a video can do all three. How It Works If you’re a business owner you probably have...
by mark | Aug 19, 2009 | Advertising Tips
What are they? E-blasts can be anything from a newsletter to a basic call to action sales offer sent via e-mail to a list you’ve built. E-blasts are not necessarily free. While you could email to large numbers of people using a traditional email program at no charge,...
by mark | Aug 19, 2009 | Advertising Tips
Your customers are turning to the internet more for product education and reviews. In this series we’ll show you how to meet them there with these simple, cheap (or free!) methods.
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